No matter the nature of the initiative, all projects run by agencies and other organizations have one thing in common: They need to build consensus and support among the public and other stakeholders. This calls for an efficient and effective Public Outreach and...
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Marlene Pissott, President of InGroup, Inc., Selected as Leading Woman Entrepreneur
Honor recognizes Innovation, Market Potential, Community Involvement and Advocacy for Women ROCHELLE PARK, NJ, MAY 19, 2015 – Marlene Pissott, President of InGroup, Inc., a marketing, public relations and outreach communications firm based in Rochelle Park, NJ, and...
Community Housing Encouraging Mass Transit Use
For a long time the automobile has dominated our transportation system; because of this building codes have evolved to require new construction to include parking based on the size and use of the structure. This spreads out the built environment preventing walkability...
Broadening City Through Universal Fare Cards
Soon your MTA monthly pass may be worth a lot more. New York City and several other Mega cities around the globe are contemplating a new system that will in essence expand city limits. Imagine if your monthly pass was no longer limited to a singular route but allowed...
Parking Helps Communities Thrive
Many do not recognize the importance of parking. Having adequate parking facilities can reduce traffic, encourage development and generate revenue. However, there is a piece to this puzzle that is often missing which is public outreach and awareness. Cities are...
Google Search is Making Changes: Are You Ready?
Get your Website Mobile Ready! Recognizing that up to 40% of all searches are performed on a mobile device, Google, the undisputed leader in web searches, has decided to use mobile-responsive compliance as a ranking factor. Not having your site mobile-ready by April...
Hicksville Rail Station Re-Development project: How MTA & LIRR is Helping the Community
The Hicksville rail station is a very valuable piece of infrastructure, is heavily used, but out of date. The Hicksville Rail Station project would redevelop and modernize almost the entire station by adding things like, LED TV screens indicating arrival train times,...
A Time to Take Action
InGroup recently attended the WTS-GNY 35th Annual Meeting and 18th Annual W / M / DBE Expo to celebrate individuals and organizations that have demonstrated a commitment to diversity and innovation in the transportation industry. We extend our congratulations to:...
NYC Inspiring Our Nation’s Capital
New York City’s GreenTaxi program has been so effective that Washington D.C. is looking to start their own version to serve their suburbs. By providing taxi service to the suburbs surrounding Central Business Districts, not only does it validate the members of those...
Winter Local Transit Outreach Powered by Duracell
There are to major components to effective public participation: Capturing the attention of the public Providing a pleasant experience to the user According to Mass Transit Magazine, Duracell has created a public outreach technique for local transit stops to engage...