The New York Times has formed a team devoted exclusively to covering transportation and infrastructure in New York City, as well as worldwide transportation trends that may benefit the Big Apple. As outreach communications specialists for the transportation industry,...
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Videos Featuring Real Passengers Put New Spin On Outreach
As Outreach Communications professionals, we’re always on the lookout for new and innovative ways to engage with the public. That’s why we’re sending kudos to The Rapid, Grand Rapid, Michigan’s bus system, for its “There’s More to the Ride” video campaign that...
Public Involvement in Transportation: Targeted Outreach
Comprehensive public involvement that engages all communities in a project area is the ultimate goal of transportation planners and agencies. Often, however, broad outreach must be accompanied by more targeted strategies to reach specific constituencies. Depending on...
Mobility in the Big Apple
Although the NYC Department of Transportation’s recently released Mobility Report cites some improvement in mobility for New Yorkers and visitors, the city is experiencing growing population, employment and tourism—all positive factors from an economic perspective but...
Reviewing the environmental review process
The environmental review process currently used in the U.S. for transportation and infrastructure projects needs to be refined and streamlined, according to Port Authority of New York and New Jersey (PANYNJ) Executive Director Pay Foye and U.S. Senator Cory Booker...
Using cultural proficiency strategies to reach the underserved
Stakeholder identification is a key early step in the outreach planning process. Transportation agencies must make a diligent effort to identify all those affected by a proposed action, including those segments of the population traditionally underserved by...
The critical role of public input in transportation planning
A Public Involvement Plan (PIP) is part of virtually every transportation and infrastructure project. What’s sometimes overlooked, however, is that the PIP serves critical needs that go well beyond ensuring regulatory compliance for a project. In its comprehensive...
For effective public involvement, keep your eye on the goal
Successful stakeholder outreach and engagement is critical to the success of any project, including transportation and infrastructure projects with their broad-based impacts on communities. A critical first step in developing a Public Involvement Plan (PIP) is to set...
TransAction Takeaways
At TransAction, we had the opportunity to attend sessions on new developments in transportation. One session regarding NJ Transit Rail Ops, ridership, and marketing was eye-opening for attendees. Ridership. Rail ridership is at an all-time high, which shows the...
FRA Grant Funding Helps Trains Move Closer to Safety Benefits of PTC
The USDOT’s Federal Railroad Administration (FRA) is accepting applications from railroads, suppliers, and state and local governments for $25 million in competitive grant funding for implementation of Positive Train Control (PTC). Touted by transportation experts as...